This particular series is one I remember vividly from my childhood. The 1966 Open Road Cereal Toys appealed greatly to a young boy and I do recall having the cut-out packets assembled and playing with the cars, boats and caravans.
Issued in 1966 in a range of 5 colours namely, green, yellow, blue, turquoise, and red. Later in the Snap-a-Roos and Kit-o-rama, orange was added and the tow truck will be found in that colour as well.
I am fortunate to have a number of back panels from corn flakes packet including the Motel cut-out intact. I am planning to make some reproduction prints of this one in order to make a Motel to include in my display without cutting the original.
If you have a back panel for this series that I could borrow or buy please get in touch.
My range of models is quite extensive in this series and I have lots of spares to swap or look for more parts to complete models. In particular the smaller parts like boat screens, water skier, and the picnic chicken! I have not made a wants list for this series as I will buy or swap anything that is on offer. I’d like to get at least one of every colour.
Somehow I have ended up with 5 horse floats, mostly complete, but all in red or yellow.
Yellow horse floats with horses, ramps, tow hooks and front hitches intact.
The Open Road horse floats and horses in red and yellow. Mix and match depending on what colours you have.
A complete and excellent Valiant station wagon in green. Grey wheels and from a collection that appears to be all original issue.
The rear view of the Valiant with the tow hook intact.
The front of another two Valiant station wagons. Grille sections intact. The turrets have had a bit of a push which makes them not align.
The rear view of these two slightly damaged Valiant station wagons. Tow hooks intact on both and the winder handle for the rear window. Generally in nice condition.
The rear of the caravan model. Shows the trailer hook which is damaged. Tow hooks intact on both and the winder handle for the rear window.
The front view of the caravan. Shows the gas bottle on the front tow bar. This one is missing one half of the tow bar forward of the gas bottle.
A second red tow truck with grey wheels missing its crane hook. Rear view showing the trailer tow hook is intact.
Front view of the Open Road tow truck cereal toy.
Speed Boat with Trailer with grey wheels and the boat with everything intact.
Speed Boat with Trailer with grey wheels and the boat including the dash, steering wheel, windscreen surround and outboard.
A complete and excellent Valiant station wagon in blue. Grey wheels and from a collection that appears to be all original issue.
A complete and excellent Valiant station wagon in blue. Grey wheels and from a collection that appears to be all original issue.
A complete and excellent Valiant station wagon in blue. Grey wheels and from a collection that appears to be all original issue.
As always Craig Halls’ book, Breakfast Barons, Cereal Critters and the Rosenhain & Lipmann Legacy, is my reference bible for cereal toys. This series is found on page 138.
For other cereal toy series and information refer back to the main section page, Australian Cereal Toy Premiums.